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Last edited by Joel Brock Mar 12, 2011 Marketing and promotion


recorded January 14, 2009


Kelly Smith, NCGA

Learning objectives:

  • the basics of branding -- it's more than just your store's logo
  • what is meant by "target market" and why it is important to reach multiple segments

Related files:

pdf file of the slides: FC500 10 Creating Your Brand.pdf FC500 10 Creating Your Brand.pdf

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